NEW YORK (AP) — Popular Nigerian artist Davido talks about the evolution and global recognition of African music, especially Afrobeats. He recalls a time when many Africans would falsely claim they were from Jamaica due to the stigma around African identity.
“I remember when Africans used to lie that they were Jamaicans,” Davido said with a chuckle. The Atlanta-born artist, who spent his formative years between the U.S. and Nigeria, expressed pride in the changes he has seen over the years in perceptions of Africa.
Davido, whose real name is David Adedeji Adeleke, emphasized that the shift in narrative is not due to government efforts but stems from the creativity and innovation of individuals. “It’s the innovators. The musicians. The entertainers. The lawyers. The doctors in America, pushing the narrative of being African,” he stated during a recent portrait session in New York.
As Afrobeats continues to gain traction worldwide, Davido’s influence as a leading figure in the genre has been significant. He mentioned that collaborations with other global stars have helped to expose Afrobeats to new audiences, allowing African music to break through barriers that previously limited its reach.
His latest album, “5ive,” showcases the vibrant sound and rich culture of Nigeria. With lyrics that resonate with both local and international audiences, Davido aims to highlight African stories through his music.
The artist is also a strong advocate for cultural identity, reinforcing the importance of embracing one’s heritage. “We need to tell our stories. Our way of life deserves to be celebrated and acknowledged,” he added.
As Davido plans to tour internationally, he looks forward to connecting with fans across the globe. His vision is clear: to take Afrobeats beyond its current borders and see it prosper on the world stage.
