Thiruvananthapuram, India — Dis Easter, BJP leaders dem no go do di usual Sneha Yathra (Journey of Love) wey dem dey visit bishops’ houses and Christian homes. Instead, dem go dey visit Christian churches for different areas on Sunday. Di party leadership don instruct all district presidents and leaders to visit churches for dia locations.
BJP state president Rajeev Chandrasekhar go visit Palayam Lourde’s Forane Church for Thiruvananthapuram at 8:30 a.m. to meet Cardinal Mar Alencherry and extend Easter greetings. Dis change come as BJP leaders don adapt to make sure dem remain relevant and connect with di Christian community.
For past years, BJP leaders from booth level to di top don dey visit Christian homes to convey Easter wishes as part of di Sneha Yathra, wey dey start ten days before Easter. Dem also dey distribute greeting cards wey get images of Prime Minister Narendra Modi and Jesus Christ. However, di absence of Sneha Yathra dis year don cause plenty discussion among members and supporters.
According to party insiders, di decision to visit churches instead of homes show dem commitment to dialogue and engagement with di Christian community, especially in areas wey dem dey face challenges. A source wey no wan make im name public talk say, ‘Di church visits fit help restore faith in our attempts to connect better with di community.’
As di days dey draw near for di Easter celebration, all eyes go dey on how dis new approach go affect di BJP’s relationship with di Christian population in Kerala and beyond. Di leadership hopes say dis move go make people see dem in a positive light during di festive season.
