Colgate, one of the world’s leading oral care brands, don dey make big impact for the popular reality TV show, Big Brother Naija. According to recent reports, Colgate partner with Big Brother Naija to bring exciting and engaging content to the viewers.
This partnership dey part of Colgate’s strategy to reach a wider audience and promote their products through a platform that dey highly popular among Nigerians. Big Brother Naija, which dey known for its entertainment value and massive following, provide a perfect stage for Colgate to showcase their brand.
During the show, Colgate dey feature in various tasks and challenges that the housemates dey participate in. These tasks dey designed to highlight the importance of oral hygiene and the benefits of using Colgate products. This approach not only entertain but also educate the viewers on the need for good oral health.
The partnership between Colgate and Big Brother Naija dey seen as a win-win for both parties. For Colgate, it’s an opportunity to increase brand awareness and reach a younger demographic. For Big Brother Naija, it’s a way to add more variety and engagement to the show.
