Shem! Make I gist una about Twitch matter wey dey hot now. You go shock when you hear say dem get more than 240 million active users for month, and every day, 35 million people dey login to enjoy wetin dey happen there. Na serious gathering wey no be small! Even as I dey yarn now, at least 2.55 million people dey watch live stream.
For Americans, dem dey lead this reality show with over 35 million users. And make I burst your brain with this: 72% of dem users na under 34 years. Abeg, na dem young pipo dey carry the streaming wahala for head. Na why dem fit gather 7.3 million streamers every month wey dey entertain us with live show as e be.
See e, last last, Twitch no just dey popular; dem dey collect serious revenue too! You sabi say dem dey rack up like billions from ads, in-app purchases, and all those partnership wahala? E get as Twitch revenue jump from just under 500 million for 2016-2017 to over 2.8 billion in 2022! But e get as e be; 2024 revenue drop reach 1.8 billion. E no dey easy at all.
No be only men dey run this streaming show o! Even though 65% of users na boys, 35% na girls wey dey join the fun. But for Nigeria, abeg, make we hear word, as we know how gender matter dey play for streaming chat. E get as e be na.
Twitch dey grow, but you know say competition dey everywhere. YouTube dey hold its own with almost 49% of the total gaming market share, while Twitch dey fight to keep its 9%. As dem dey compete, we dey see how e be for the users. Even dem mobile users dey try dey enjoy the streams with about 35% of viewers catching content through dem phones. But YouTube dey rock the mobile scene with over 70%! Crazy, right?
But you go like this: Twitch dey manage long streaming sessions wey often last between 6 to 8 hours. With all these statistics, you fit wonder how dem fit maintain views wey dey over 1.7 billion hours monthly. And despite all these konk issues, wahala no go stop dem from maintaining over 93,300 channels wey dey live stream at the same time.
Nigeria, abeg, watch as Twitch dey navigate all this streaming dilemma—some people don even begin jump ship for other platforms wey no dey bombard users with ads. E also dey important as we dey watch the rise of new players like Kick wey don start to snatch the eyes of fans due to all these streaming conditions wey dey sour.
In fact, me I dey wonder wetin go happen as Twitch dey try balance between making money and keeping users happy. But no worry, make I dey keep you updated as e dey unfold. As we dey chill for our corner now, no forget say Twitch dey grow, and this entertainment sector just dey take shape.
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