Netflix ta kama hankali a ranar Kirsimati ta shekarar 2024 tare da wasan kwallon kafa na NFL da kuma wasan kida daga Beyonce, ko da yake idan aka kwatanta da ratings na talabijin na gari-gari, ta fara kasa.
Wasannin kwallon kafa biyu da aka watsa a ranar Kirsimati, Steelers–Chiefs da Ravens–Texans, sun jawo masu kallo 24.1 million da 24.3 million respectively, wanda ya zama mafi yawan masu kallo a tarihin watsa labarai na intanet a Amurka, a cewar Nielsen.
Wakati da wasannin NFL na Netflix suka kasa idan aka kwatanta da masu kallo na talabijin na gari-gari, sun kuma karya tarihin masu kallo na intanet. Wasan Ravens-Texans ya kai masu kallo 27 million a lokacin wasan kida na raha daga Beyonce a tsakiyar wasa.
NFL ta ci gajiyar ranar Kirsimati ta shekarar 2024, inda ta rage raguwar masu kallo ta shekara-zu-shekara daga 18% zuwa 4% bayan wasannin ranar Kirsimati. Haka kuma NBA ta samu mafi yawan masu kallo a ranar Kirsimati a shekaru biyar da suka gabata, tare da wasanni biyar da aka watsa a ABC na samun masu kallo 5.25 million.
Partnership tsakanin Netflix da NFL ta nuna alama ce mai haske ga watsa labarai na intanet, inda ta samu hakkin watsa wasanni na NFL har zuwa shekarar 2026. WWE, wacce ta shirya watsa labarai na intanet na kila mako, ita fara watsa WWE Raw a ranar 6 ga Janairu.
