Abuja, Nigeria – You no go believe this latest gist wey dey hot from YouTube. For a workshop wey dem host on August 22, 2025, dem unveil say over 70% of views for Nigerian-produced content dey come from outside Naija! E be like say our moviemakers don dey attract audience from abroad, and no be small.
As dem gather Nollywood stars and content producers for the workshop, it show say YouTube don become the big deal for Nigerian creators. Nollywood no dey find am easy oh, but dem dey amass millions of views, just like Rema wey get over 1 billion views for him music video “Calm Down.” Na wah!
One big reason why Nigeria content dey blow be say e dey get global recognition. E mean say our filmmakers don sharpen their skills and dey produce top-notch content wey dey attract attention from international audience. Even though dem no talk the specific countries wey dey watch our content pass, e clear say dem dey enjoy our films and shows like small Chinedu wey sabi perform magic for stage.
YouTube also drop another hot gist say watch time for Naija-produced content increase by 55% as of October 2024. Over two million Nigerians don dey watch this content for TV like say dem dey watch live football match! Na real celebration for our culture and storytelling oh!
Surprisingly, for a country wey get over 200 million people, e sweet when dem see say foreign viewers dey patronize more. But deep down, e go make our local audience hungry for more. Nollywood actress and producer, Bolaji Ogunmola, don talk say, “For many Nigerians, YouTube na the new TV. Na there dem dey discover stories and share am, and the fan base don grow beyond our borders.”
Na so e be o! The workshop wey dem host no be just to carry people come gather; na to equip our filmmakers with new tactics to reach global audience in this digital age. E go show say our content creators fit shine as bright as their western padi!
For all these, one thing na sure: Nigerian content na the new craze for the world and dem no go quickly forget am anytime soon! Make we dey watch and see as our stories dey take go global!
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