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DP World launches e-commerce platform in Kenya



DP World launches e-commerce platform in Kenya

Kenya is one of the most promising countries for economic growth prospects in Africa, with some of the continent’s most exciting B2B opportunities here.

NAIROBI, Kenya, November 9, 2021 / APO Group / –

Supported by Leading Global Logistics Provider DP World (, Opens New Digital Trade Corridor for Kenya and East Africa Region; The wholesale platform brings efficient and reliable B2B e-commerce to Kenya, enabling market access for businesses of all sizes; It will add new digital trade corridors to the physical corridors that DP World has built across the African continent through its investments in ports, terminals and logistics operations.

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Trade Facilitator DP World today announced the launch of its global wholesale e-commerce platform in Kenya. This latest expansion of follows its successful launch in Rwanda earlier this year, where the platform has become a major gateway for commerce in the East African region. is an innovative online marketplace that will help unlock access to global markets for Kenyan businesses, with execution through global ports and DP World’s logistics network. With eight existing terminals on the African continent and three others in development, DP World is creating a strategic trade gateway to East Africa.

Whether you are looking to trade internationally, regionally or domestically, the combination of the cutting-edge technology of and the physical infrastructure of DP World provides a secure and reliable way for organizations in Kenya to operate. develop, grow and, crucially, improve supply chain connectivity and resilience as the country is recovering from the COVID-19 pandemic. It will also solve some of the main challenges facing the growth of e-commerce in Africa, including reliable execution, secure financial transactions and movement of goods.

The move to Kenya demonstrates’s commitment to supporting the country’s Vision 2030, working in a strategic partnership with the Kenyan government to grow the economy.

The Kenya launch marks the six-month milestone since began business operations in Rwanda in the spring of 2021. During this period, has received more than 500,000 website visits from vendors and customers. buyers in Africa, has built a community of over 4,000 active traders on the platform, and has seen particular success selling automotive supplies and kitchen appliances.

Speaking at today’s launch, Mahmood Al Bastaki, COO of Dubai Trade World, said: “With the African Continental Free Trade Area (AfCFTA) now in effect, the eyes of the world will be turned towards the continent. African businesses are increasingly using digital channels and technologies to engage with suppliers and distributors to create agile supply chains, and digital platforms like will be key to this change. Our technology enables local businesses to transform into international businesses by giving them access to new markets in Africa, the Middle East and the rest of the world.

Hon. David Osiany, HSC, Deputy Minister, Ministry of Industrialization, Trade and Enterprise Development of Kenya, added: “Kenya is one of the leading countries for economic growth prospects in Africa, with some of the continent’s most exciting B2B opportunities here. Strategic partnerships with companies such as DP World and are catalysts for our industrialization policy and are in line with the Vision 2030 of the Government of Kenya. This partnership will increase our country’s business connectivity and create an easy-to-access market for Kenyan entrepreneurs to secure sustainable and long-term growth for the business. With our local expertise and DP World’s global presence, we have a prosperous future ahead of us. I look forward to leveraging this new partnership for the benefit of our local traders and industries to access the African market. “

In addition, Mr. Richard Ngatia, President of Kenya National Chamber of Commerce and Industry, said: “The launch and partnership with in Kenya is a testament to the impact of strong partnerships and a strong climate. conducive investment in our country. This platform is part of the digital economy master plan that will encompass new technological and logistical innovations that will enable Kenya and Africa to surpass economic growth for sustainable development. By leveraging its advantages, Kenyan entrepreneurs can lead the charge in transforming the way business is done across the continent, opening up the continent to new markets, technological advancement and ultimately becoming the main enablers of the business. free exchange.

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