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Training workshop on digital trade organized by the International Islamic Trade Finance Corporation, the Ministry of Commerce of the Republic of Cameroon and the Commonwealth Secretariat

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  The International Islamic Trade Financing Corporation ITFC www ITFC idb org a member of the Islamic Development Bank IsDB Group in collaboration with the Ministry of Commerce of the Republic of Cameroon and the Secretariat of the Commonwealth organized a digital boot camp to build the capacity of women owned MSMEs in the areas of digital commerce and e commerce online sales Capacity building workshops form an integral element of the partnership between the ITFC and the Commonwealth Secretariat The workshop focused on developing the innovative skills of women owned MSMEs operating in agribusiness sectors including agricultural processing wholesale and retail trade education health and social services arts and crafts event management food and beverage hospitality and tourism As in other African nations MSMEs in Cameroon contribute significantly to job creation and poverty reduction This contribution will be even greater when the capacity of MSMEs to develop innovative products take advantage of national and international market opportunities and participate in global supply chains through electronic commerce In addition the enhanced capabilities of MSMEs will also allow them to compete continentally under the AfCFTA Commenting on the importance of the workshop Mr Amadou Cire Sall ITFC Business and Trade Department Regional Coordinator said It is exciting to see that the ITFC s partnership with the Commonwealth Secretariat is a partnership of action The general objective of the project is primarily to increase the participation of Cameroonian women entrepreneurs in global e commerce The digital boot camp is aligned with meeting this goal as the workshop is designed to build the capacity of women owned MSMEs in the areas of digital commerce and e commerce Ms Ndah Mirabel Director of Domestic Trade speaking on behalf of Mr Luc Magloire Mbarga Atangana Minister of Commerce of the Republic of Cameroon noted that e commerce activity in Cameroon has grown steadily as a result of significant improvements in services and the telecommunications industry It should be noted that the last decade has seen a remarkable evolution in the development of electronic commerce in our country with internet penetration increasing from 18 in 2016 to 34 in 2021 growth that is having a clear positive impact on the prospects for economic development The e commerce and digital marketing workshop enables women owned MSMEs to increase their profit margins by introducing an online sales method
Training workshop on digital trade organized by the International Islamic Trade Finance Corporation, the Ministry of Commerce of the Republic of Cameroon and the Commonwealth Secretariat

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Islamic Trade Financing Corporation

The International Islamic Trade Financing Corporation (ITFC) (www.ITFC-idb.org), a member of the Islamic Development Bank (IsDB) Group, in collaboration with the Ministry of Commerce of the Republic of Cameroon and the Secretariat of the Commonwealth, organized a digital boot camp to build the capacity of women-owned MSMEs in the areas of digital commerce and e-commerce/online sales.

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Capacity building workshops form an integral element of the partnership between the ITFC and the Commonwealth Secretariat.

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The workshop focused on developing the innovative skills of women-owned MSMEs operating in agribusiness sectors, including agricultural processing, wholesale and retail trade, education, health and social services, arts and crafts, event management, food and beverage, hospitality, and tourism As in other African nations, MSMEs in Cameroon contribute significantly to job creation and poverty reduction.

This contribution will be even greater when the capacity of MSMEs to develop innovative products take advantage of national and international market opportunities and participate in global supply chains through electronic commerce.

In addition, the enhanced capabilities of MSMEs will also allow them to compete continentally under the AfCFTA.

Commenting on the importance of the workshop, Mr. Amadou Cire Sall, ITFC Business and Trade Department Regional Coordinator, said: “It is exciting to see that the ITFC’s partnership with the Commonwealth Secretariat is a partnership of action.

The general objective of the project is primarily to increase the participation of Cameroonian women entrepreneurs in global e-commerce.

The digital boot camp is aligned with meeting this goal, as the workshop is designed to build the capacity of women-owned MSMEs in the areas of digital commerce and e-commerce.” Ms. Ndah Mirabel, Director of Domestic Trade, speaking on behalf of Mr. Luc Magloire Mbarga Atangana, Minister of Commerce of the Republic of Cameroon, noted that e-commerce activity in Cameroon has grown steadily as a result of significant improvements in services and the telecommunications industry: “It should be noted that the last decade has seen a remarkable evolution in the development of electronic commerce in our country with internet penetration increasing from 18% in 2016 to 34% in 2021, growth that is having a clear positive impact on the prospects for economic development.

The e-commerce and digital marketing workshop enables women-owned MSMEs to increase their profit margins by introducing an online sales method.”

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