Africa
Meta launches the Business Coach tool on WhatsApp to help African SMEs develop online
1 VIDEO Facebook Business Coach Share Copy Embed

2 At Meta, we are passionate about empowering SMEs in Africa with the skills they need to be successful online.

3 JOHANNESBURG, South Africa, November 9, 2021 / APO Group / –

4 Today, Meta announced the launch of Facebook Business Coach (https://bit.ly/3EPE3vs), an innovative and easily accessible medium for small and medium-sized business (SME) owners in South Africa, Nigeria and in Kenya. and other English speaking countries to learn more about how to grow their business online with Facebook, Instagram and WhatsApp.
6 The Facebook Business Coach (https://bit.ly/3mYu0hv) available on WhatsApp, is a free, low data cost educational chatbot tool that users can interact with in an easy, conversational and convenient way. SMBs have access to automated, self-paced courses that teach them how to establish a presence in today’s ever-changing digital economy.
7 As a free curriculum platform, it offers step-by-step courses and tutorials, as well as helpful infographics, videos, and audio clips. Learning materials are recommended based on user needs and requests, with an option to navigate the program through the menu. While the WhatsApp bot provides an easy way for SMBs to quickly learn the basics, users can also access more in-depth training and get official certification with Meta Blueprint courses (https://bit.ly/3bW1AOI) in line.
8 The content was created to help business owners answer multiple queries, from creating eye-catching business pages on Facebook and Instagram to using Messenger and WhatsApp to communicate effectively with customers.
9 Nunu Ntshingila, Regional Director of Meta Africa, commented: “In today’s social media-driven environment, information about building your brand on online platforms can be crucial in what sets a small business apart and promotes the success. At Meta, we are passionate about empowering SMEs in Africa with the skills they need to be successful online. We know they are the backbone of the African economy and the engines of economic growth. We hope the Facebook Business Coach (https://bit.ly/3BXOj2T) will be their partner throughout this journey, providing them with the training they need through their mobile phones.
10 The Facebook Business Coach educational tool (https://bit.ly/2YxlpZQ) on WhatsApp is available to anyone, representing one of the ways in which Meta provides education and business growth opportunities through its platforms.
11 Visit this link (https://bit.ly/3BXIwKO) to start talking to the Facebook Business Coach on WhatsApp.
