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Coronavirus: APO Group to support African governments in the fight against COVID-19

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 APO Group www APO opa com the leading pan African communications and business consultancy today announced they will support the dissemination of coronavirus related information from African governments to the press and public APO Group will aggregate and distribute all relevant content issued by African governments for free through its press release distribution service and a specially designed coronavirus tag https bit ly APOcoroTag on https www Africa Newsroom com Government issued information will be distributed in English French Portuguese and Arabic As the largest press release distribution service in Africa APO Group reaches more than 400 000 journalists working in or reporting on the continent Dozens of health ministries will benefit from the programme immediately including Algeria Angola Benin Burkina Faso Cabo Verde Cameroon Central African Republic Chad Congo Cote d 039 Ivoire Democratic Republic of the Congo Djibouti Egypt Equatorial Guinea Eritrea Ethiopia Gabon Gambia Ghana Guinea Kenya Liberia Madagascar Mauritania Mauritius Morocco Namibia Niger Nigeria Rwanda Senegal Seychelles Somalia South Africa Sudan Tanzania Togo Tunisia Uganda Zambia and Zimbabwe Any African government institution or official organisation that wishes to distribute news releases about coronavirus for free can email APO Group at coronavirus apo opa com APO Group will also distribute press releases from the World Health Organization WHO the WHO Regional Office for Africa and and the Africa Centres for Disease Control and Prevention Africa CDC ldquo Keeping the public informed accurately about COVID 19 is crucial rdquo said Dr Zabulon Yoti Acting Regional Emergencies Director for WHO in Africa ldquo These efforts by media organizations will help disseminate potentially life saving information rdquo ldquo It is critical that African governments have a tool for their voices to be heard rdquo said APO Group CEO Lionel Reina ldquo In dedicating internal resources to managing this free press release distribution service and special tag in www Africa Newsroom com we are helping African governments communicate their story to domestic and international audiences and we are contributing to the global fight against the virus in the best way we can We believe in the power of community which is why we rsquo re working collaboratively with African governments media organisations and journalists to help communicate reliable information about the coronavirus rdquo APO Group rsquo s coronavirus tag https bit ly APOcoroTag is important because it allows journalists easy access to all coronavirus related news releases with just one click Media can also subscribe https www Africa Newsroom com africarc via email or create an RSS feed to remain updated with the latest government released information on the virus As the pandemic escalates timely reliable communication plays an important role helping populations prepare and take as many preventative measures as possible But the circulation of misinformation and rumours about the virus poses an enormous risk as the WHO Director General recently emphasised https bit ly 3bha7cR Some of the world rsquo s largest social media companies recently pledged to work together to remove misleading posts from their platforms https tcrn ch 2J3MXdR and journalists and media organisations are working collaboratively to aggregate accurate officially sourced news to better inform the public https bit ly 2vDMkVe Clear accurate communication is critical especially in an environment where fake news about the virus abounds This initiative will help African governments communicate genuine credible news content as well as provide advice for how best to fight the coronavirus APO Group rsquo s reputation as a trusted source for accurate information has long served as a beacon against fake news and is now more than ever critical to combatting misinformation about COVID 19 It is a role that APO Group knows well The company is a pro bono distributor of press releases for several United Nations agencies https bit ly WHOonAPO and https bit ly WHO AFROonAPO During the Ebola crisis the company provided free support to the Government of Sierra Leone organising a series of online press conferences to broadcast their guidance and updates https bit ly APOfightEbola Spokesman for the Government of Sierra Leone Abdulai Bayraytay commented at the time ldquo The online press conferences succeeded in generating much more international interest in the fight against Ebola in Sierra Leone Thanks to APO Group we were able to tell our story to the rest of the world from our own perspective rdquo APO Group is also the press release distribution service in Africa for leading pharmaceutical companies Merck also known as MSD Novartis and the Merck Foundation among many others APO Group remains fully operational and ready to support clients through this extraordinary crisis
Coronavirus: APO Group to support African governments in the fight against COVID-19

APO Group

APO Group (www.APO-opa.com), the leading pan-African communications and business consultancy, today announced they will support the dissemination of coronavirus-related information from African governments to the press and public.

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today news in nigerian newspapers

APO Group

APO Group will aggregate and distribute all relevant content issued by African governments for free through its press release distribution service and a specially-designed coronavirus tag (https://bit.ly/APOcoroTag) on https://www.Africa-Newsroom.com/. Government-issued information will be distributed in English, French, Portuguese, and Arabic.

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APO Group

As the largest press release distribution service in Africa, APO Group reaches more than 400,000 journalists working in or reporting on the continent.

Burkina Faso

Dozens of health ministries will benefit from the programme immediately, including: Algeria, Angola, Benin, Burkina Faso, Cabo Verde, Cameroon, Central African Republic, Chad, Congo, Cote d'Ivoire, Democratic Republic of the Congo, Djibouti, Egypt, Equatorial Guinea, Eritrea, Ethiopia, Gabon, Gambia, Ghana, Guinea, Kenya, Liberia, Madagascar, Mauritania, Mauritius, Morocco, Namibia, Niger, Nigeria, Rwanda, Senegal, Seychelles, Somalia, South Africa, Sudan, Tanzania, Togo, Tunisia, Uganda, Zambia, and Zimbabwe.

Any African

Any African government, institution or official organisation that wishes to distribute news releases about coronavirus for free can email APO Group at coronavirus@apo-opa.com.

APO Group

APO Group will also distribute press releases from the World Health Organization (WHO), the WHO Regional Office for Africa and and the Africa Centres for Disease Control and Prevention (Africa CDC).

Zabulon Yoti

“Keeping the public informed accurately about COVID-19 is crucial,” said Dr Zabulon Yoti, Acting Regional Emergencies Director for WHO in Africa. “These efforts by media organizations will help disseminate potentially life-saving information.”

APO Group CEO Lionel Reina

“It is critical that African governments have a tool for their voices to be heard,” said APO Group CEO Lionel Reina. “In dedicating internal resources to managing this free press release distribution service and special tag in www.Africa-Newsroom.com we are helping African governments communicate their story to domestic and international audiences and we are contributing to the global fight against the virus in the best way we can. We believe in the power of community, which is why we’re working collaboratively with African governments, media organisations, and journalists to help communicate reliable information about the coronavirus.”

APO Group

APO Group’s coronavirus tag (https://bit.ly/APOcoroTag) is important because it allows journalists easy access to all coronavirus-related news releases with just one click. Media can also subscribe (https://www.Africa-Newsroom.com/africarc) via email or create an RSS feed to remain updated with the latest government-released information on the virus.

WHO Director-General

As the pandemic escalates, timely, reliable communication plays an important role helping populations prepare and take as many preventative measures as possible. But the circulation of misinformation and rumours about the virus poses an enormous risk, as the WHO Director-General recently emphasised (https://bit.ly/3bha7cR). Some of the world’s largest social media companies recently pledged to work together to remove misleading posts from their platforms (https://tcrn.ch/2J3MXdR), and journalists and media organisations are working collaboratively to aggregate accurate, officially-sourced news to better inform the public (https://bit.ly/2vDMkVe).

Clear, accurate communication is critical, especially in an environment where fake news about the virus abounds. This initiative will help African governments communicate genuine, credible news content, as well as provide advice for how best to fight the coronavirus.

APO Group

APO Group’s reputation as a trusted source for accurate information has long served as a beacon against fake news and is now, more than ever, critical to combatting misinformation about COVID-19.

APO Group

It is a role that APO Group knows well. The company is a pro-bono distributor of press releases for several United Nations agencies (https://bit.ly/WHOonAPO and https://bit.ly/WHO-AFROonAPO).

Sierra Leone

During the Ebola crisis, the company provided free support to the Government of Sierra Leone, organising a series of online press conferences to broadcast their guidance and updates (https://bit.ly/APOfightEbola). Spokesman for the Government of Sierra Leone Abdulai Bayraytay commented at the time: “The online press conferences succeeded in generating much more international interest in the fight against Ebola in Sierra Leone. Thanks to APO Group, we were able to tell our story to the rest of the world from our own perspective.”

APO Group

APO Group is also the press release distribution service in Africa for leading pharmaceutical companies Merck (also known as MSD), Novartis, and the Merck Foundation, among many others.

APO Group

APO Group remains fully operational and ready to support clients through this extraordinary crisis.

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