A Nigerian traditional snack popularly known as Chinchin
Adio, Managing Director of Rosalitas, told the Nigeria News Agency on Sunday in Lagos that bakers should strive to prioritise value addition in pastries so as to extend the shelf life of their products.
According to the entrepreneur, Chin-Chin has a shelf life of about one-month, adding that efforts are on to prolong the shelf life for export.
She added that since the product “is a flour integrated produce which is a common raw material all over Africa, it had high chances of acceptability overseas.
“Exporting Chin-Chin to the international market is one of our major goals with Africa taking the centre stage.
“The Nigerian consumer should dwell heavily on our minds and as producers of consumables, we need to give them value, quality and variety of choices locally and pan Africa,” Adio said.
“This is another way of creating employment because with the popularity of Chin-Chin, our youths can come in as re-sellers and earn money on a daily basis,’’ she said.
Edited & Vetted By: Emmanuel Okara/Wale Ojetimi
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