Cupertino, California – Apple don announce sey dem go hold big event for September 9. Na this event, dem go likely show off the iPhone 17 and some new Apple Watch models, plus other gadgets wey fit catch our eye (and our money).
As usual, Apple no dey share details before dem officially drop am. But since 2012, dem don dey announce new iPhones for September, so we fit bank on sey dem go do am again. The invitation dey carry tagline wey say, “Awe dropping” – true true, wetin we suppose expect!
This event na like Super Bowl for tech fans. Everybody dey eagerly dey wait to see if Apple go shake table with their new iPhone. Na wetin go happen if the iPhone dey sell well or e go fall flat at this time wey people dey hold their money tight like sey na last dollar dem get.
Wall Street dey watch as e be sey dem go use this event take judge if Apple still dey innovate, especially as AI dey take over the world. Last year, dem push back major upgrades to Siri, and investors still dey recover from the shock. But then, dem get good news for July earnings because iPhone sales still dey ginger plenty.
For this year, Apple dey try win consumers back with the new slim iPhone. Dem say this one go be like MacBook Air for iPhone – sleek and sexy, but fit affect battery life and camera quality (who no like fine thing?).
Dey say Apple wan shift their game, because people no dey upgrade phone if e no be emergency. Research from Consumer Intelligence Research Partners show sey many people dey hold on to their old phones. If you look around, you go see plenty people still dey use phones wey don collect dust for corner.
Last year, dem scrap iPhone Mini after just two models. And na so the iPhone 16 Plus barely manage 5-10% of total shipments. Analyst dey predict sey this plus model fit say bye-bye by 2025 (no wahala, better phone dey come).
For the September event, apart from the sleek iPhone, we dey expect standard version of iPhone 17 plus the usual Pro models with better features. Apple sabi give dem Pro models better cameras, larger screens and some flashy designs.
As Apple dey prepared to launch the iPhone, dem also dey deal with President Trump tariffs wahala. Trump don talk sey dem expect Apple go pay $1.1 billion for tariffs this quarter alone. And na so Apple don start to shift production from China to other places to reduce pressure.
Even as tariffs for Indian goods dey rise, smartphones dey exempt. Trump self don suggest sey Apple no go face the upcoming 100% tariffs on semiconductors if dem fit produce for USA. Na brand new updates dey gree come as Apple dey push for domestic supply chain for their chips.
This event get plenty riding on am, and tech lovers dey esperit for wetin Apple go bring come. All eyes go dey on them, and we go see if dem fit deliver magic like we sabi dem before.
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