Una don hear am? Naija youths dey jostle for beta cash as MHSAA don open door for personal branding matter!
Omo, this one sweet well well! MHSAA don yan say make all dem student-athletes fit collect money for their name, image, and likeness. Na wetin dem dey call PBA (Personal Branding Activities), and e don official as of now.
Before, na small small things dem fit do like organize camps or clinics, but now, dem fit dey do plenty types of things wey go put money for their pocket. This new rule go allow dem to collect cash from social media endorsements, promotions, and even autograph sessions. Just imagine say your favorite player fit sign your jersey and you go fit pay am. Na beta matter!
But no be say wahala no dey for this matter o. Dem wan make sure say no be collective hustle, like as e dey happen for some schools wey dey give players money just because dem dey play ball. Dem go dey check make sure say each athlete dey operate as individual, no crowd behavior like gangsters.
Mark Uyl, the big oga for MHSAA talk say e dey important to keep things fair for all schools and na why dem bring this change come. Dem no wan make the whole thing turn to big market wey go spoil competition. As e stand now, na just you and your talent, no school name, logo or anything wey fit jam your hustle.
Dem even advise say any money wey one athlete fit make no suppose dey based on how dem perform for pitch. No be because say you win match or you score goal. This new hustle go fit happen outside school hours and no be for school compound, so dem no go fit use school media channels to promote am. Make we no lie, e go scatter ground if dem start to use school for PBA.
And if na bad business dem dey promote, like gambling or alcohol, MHSAA go quick block am. E mean say dem dey serious to protect the values of sports in school. All these new opportunities go bring excitement and cash for our athletes, as long as no yawa dey.
School dey free to set their own rules for this PBA matter, so nobody go fit come shout say dem no fit do this or that. MHSAA don clear say dem go dey monitor every move well well. So, as dem athletes prepare for di next level, make we dey watch how dem go use this opportunity na the greatest hustle wey don ever happen.
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