Matthew McConaughey Don Dey Trademark to Block AI Gist

This one na serious matter as the famous actor Matthew McConaughey don decide to use law di way wey e fit protect im image and voice from any AI wahala wey fit come.

According to wetin e talk, im don file trademark for im own self, wey dey cover eight different applications wey include im dey smile, dey talk, and even im classic catchphrase ‘Alright, alright, alright’ wey everybody sabi from di 1993 movie ‘Dazed and Confused’. Na the first time wey person go fit use trademark law to block AI from using their likeness anyhow.

McConaughey and im legal team no don see any instance yet wey AI don use im likeness to do any fake video or audio, but dem wan make sure say when dem wan use im voice or face, na with hin approval dem go fit do am. Im dey try set boundaries for wetin wey fit happen when it come to AI and di entertainment industry.

As di world dey face plenty wahala with how AI dey abuse celebrity images and voices, McConaughey dey try create wetin dem dey call ‘clear perimeter’ around ownership of celebrity likeness. Im lawyers talk say dis trademark fit help them if any unauthorized copies of im show up.

Some other celebrities too dey vex about di rise of AI fakes. Stars like Scarlett Johansson and Taylor Swift don dey feel di heat as AI go dey use dem likeness for all sorts without dem consent. The wahala for plenty stars na di lost income from unauthorized use of dem image, no be say dem go just dey collect money anyhow, dem wahala dey vex for real.

Dis McConaughey case show say celebrities dey find new ways to secure dem self in di age of AI. Even as im dey protect hin likeness, e no dey completely against di technology, as e get stake in ElevenLabs, wey be AI voice modeling company. Na people wey sabi di technology dey use im voice to create AI-generated stuff, but with correct permission.

Sebi sabi people like Dr. Sandra Wachter from University of Oxford don talk say McConaughey fit open door for plenty other celebs to try di same strategy. As di AI wahala dey grow, e go important for celebs to find beta way to protect wetin na dem own.

So, whether you like am or not, e be like say na di trend be dis, make we dey watch as oda celebrities go take di cue and secure dem own likeness before AI carry dem enter trouble.